take the chai home

Karak chai franchise — bring Cha Cha Chai to your city

Cha Cha Chai has poured karak in Dubai since 2013. Today it is franchised together with its sister brand, ROAST Specialty Coffee, as one dual-brand kitchen — two brands, one kitchen, one franchise. Franchise partners are wanted in every region.

What travels

The menu is real, it is priced, and it is pouring in Dubai today: karak chai, masala karak and ginger karak, saffron chai, vada pav, samosa pav, momos, maska bun and cake rusk.

Every item is recipe-locked and costed to the gram, with SOPs from opening to close — so a glass of karak tastes the same in your city as it does in Dubai.

See the menu and prices

Pouring in Dubai today

Cha Cha Chai pours in four places in Dubai — Deira, Sheikh Zayed Road, Dubai Silicon Oasis and Dubai Science Park.

Find us in Dubai

Three formats

Flagship café

The full café: a specialty coffee bar, a brunch kitchen and dine-in seating, with the karak counter inside it.

Express kiosk

A compact counter for office towers, metro hubs and campuses. This format already runs inside Dubai Science Park.

Dual-brand cloud kitchen

Delivery only. Both brands go live on the delivery apps from one kitchen.

from one counter to a whole market

One site, a city, or a country

Where we are looking: the UAE, Saudi Arabia as a priority market, the wider GCC and international cities.

Tell us which one fits you
Single-unit franchise One site, one format, for experienced owner-operators.Unit
Area developer Several sites across a city, opened to an agreed schedule.City
Master franchise The rights to a region or a whole country, including the right to sub-franchise.Country

What a partner receives

Recipe bible

Every recipe written down and costed to the gram.

Operations manual

SOPs for the whole day, from opening to close.

Cloud POS and data

Live sales, stock and costs.

Training academy

Barista, kitchen and management training.

Launch crew

On site with you for your opening weeks.

Supply and sourcing

Approved suppliers and sourcing specs.

Brand and marketing kit

The brand kit, menus and content.

Delivery playbook

Dual-brand listings and promotions for the delivery apps.

Training in Dubai, a launch crew on site and ongoing field support from our franchise team.

Who we look for

We look for F&B, retail or hospitality experience, access to prime sites, capital for the chosen format and a long-term view.

From first meeting to opening day

  1. Meet. We start with an introductory conversation about you and your city.
  2. NDA and Franchise Pack. You sign an NDA and receive the pack.
  3. Visit Dubai. See the cafés and the kitchen for yourself.
  4. Plan. Together we map out your city, sites and formats.
  5. Sign. A franchise or development agreement.
  6. Train. Your team trains in our Dubai outlets.
  7. Launch. You open with our crew on site.

The Franchise Pack

Investment, space and staffing for each format are set out in the Franchise Pack, shared after an introductory meeting and NDA.

Apply now

Franchise questions

Can I open only a Cha Cha Chai karak counter?

Cha Cha Chai is franchised together with ROAST Specialty Coffee as one dual-brand system — two brands, one kitchen, one franchise. Tell us about your site and we will talk through which format fits it.

Which countries are open?

Franchise partners are wanted in every region. We are reviewing partners in the UAE, in Saudi Arabia as a priority market, across the GCC and internationally.

How much does a Cha Cha Chai franchise cost?

Investment, space and staffing for each format are set out in the Franchise Pack, shared after an introductory meeting and NDA.

Where is the training?

In our Dubai outlets. Visiting Dubai to see the cafés and the kitchen comes before any agreement is signed.

How do I apply?

Send the form on this page or WhatsApp +971 55 566 6037. Serious applicants hear back within one working day.

Apply for a franchise

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Serious applicants hear back within one working day, with the Franchise Pack to follow after an introductory call and NDA.

For information only. This is not an offer to sell a franchise. Any franchise is subject to a signed agreement, due diligence and the laws of the relevant country. No earnings or returns are represented.

the two brands, side by side

Want the full picture?

Read the franchise prospectus on roastdubai.com →
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